What is Zoho Marketing Automation?
An all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple channels.
Why we rate it "Probably"
A combination of applications inside of one platform. Other applications have a bit more robust features.
Pros
- Website Tracking (A Feature Not In Campaigns)
Cons
- Similar Applications Have More Features
- Sync Issues & Other Bugs
Zoho MA
Resources
Pricing
(Based on 1,000 Contacts)
Default Plan
$14 / User/ Month
Billed Annually
- Unlimited Automated Emails
- Complete Lead Management
- SMS Marketing
Professional Plan
$22 / User/ Month
Billed Annually
- Smart URLs
- Advanced Segmentation
- A/B Testing
Enterprise Plan
$44 / User/ Month
Billed Annually
- X-ray Journey Tracking
- Lead Assignments
- Webhooks
Zoho Marketing Automation Resources
Articles
Articles
![](https://zenatta.com/wp-content/uploads/2024/06/CampaignsTeamTrainignBlogThumbnail-300x169.png)
Setup Your Team For Success With Zoho Campaigns Team Training
Marketers wear many hats, often needing to become experts in many areas. These can often include and are not limited to market research, graphic design,
![](https://zenatta.com/wp-content/uploads/2024/03/UTM-Parameters-300x169.png)
What are UTM parameters, and how to use them with Zoho
So what is a UTM parameter? UTM parameters, also known as Urchin Tracking Module parameters, are a way to track the effectiveness of online marketing
![](https://zenatta.com/wp-content/uploads/2024/02/gmailandyahoonewpolicy-300x169.png)
4 Key Takeaways From Google & Yahoo’s Updated Email Authentication Requirements
By now, most of us have heard about the upcoming changes by Gmail and Yahoo. And I think most of us can agree that robust
![](https://zenatta.com/wp-content/uploads/2023/11/What-To-Do-If-Your-Email-Is-Blacklisted-300x169.png)
What To Do If Your Email Is Blacklisted
Getting blacklisted can be a disheartening experience. For many, an honest mistake. It means your carefully crafted messages are being flagged as spam and sent