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Zoho CRM Sub-form Integration to Create Custom Module Records – Implementation

In this video we show how to integrate Forms via a webhook to be able to write a subform into a custom module inside Zoho CRM.

Here are some key points from the video:

  • CRM hierarchy with Accounts (ex: Restaurant Groups) and Establishments (ex: Restaurant Locations)
  • Zoho Form created with subform to capture multiple Establishments for one Account
  • Submission of Form triggers webhook to Zoho Flow, which creates the Account and Contact
  • Establishment names are written into Account field as a comma-separated list, which triggers CRM deluge function to create Establishment records in the custom module (linked to Account and Contact)