The Hidden Value of Automated Follow-up Emails

Following up on emails is tedious. The email pros at Yesware have discovered that over 70% of their users’ sales conversations stop after a single unanswered message. Although, only 30% of people who would eventually respond actually responded after the first message. As rude as it might feel, polite badgering is the single best way […]
Integrating Your CRM With Multichannel Communications

Today’s media landscape is immense and variable. The great explosion of the internet age has been in content and communication channels. Business doesn’t just communicate with customers over channels they control. Users want to find your brand wherever they are the most comfortable looking for it. If that’s Twitter, YouTube, or your website, you’d better […]
Integrate Zoho CRM + Google Analytics For Precision Marketing Campaigns

Measuring the true impact of your marketing campaigns is often a challenge. By default, Google Analytics can’t track offline revenue, while Zoho CRM can’t access detailed website activity. When you connect the two, you can close that gap, align sales with marketing, and finally see which campaigns actually drive revenue. That’s where GAConnector comes in. […]
5 Reasons You Need To Switch To A New CRM

An effective CRM is the backbone of a productive sales team. Without data, they can rely on and tools they can trust, they’ll be hamstrung and limited. Unlock the true potential of your team with a better CRM, and you won’t likely be disappointed. But how do you know it’s time to switch? Here are […]
5 KPIs Your CRM Should Be Tracking
Key performance indicators (KPIs) are a critical part of managing a team. In sales and marketing, KPIs determine bonuses and guide performance reviews. These KPIs are supposed to be proxies for success in your job: if you’re a salesperson, the more you sell, the better you’re doing. Unless, of course, your massive sales aren’t making […]
5 CRM Mistakes That Make Your Life Harder
Your CRM should improve your life, not make things more difficult. Here are five mistakes that most users make, and reliable ways to avoid falling into that trap. Low-Quality Noise Data is the lifeblood of any CRM. It is far better to have less high-quality data than heaps of low-quality data. Low-quality information quickly becomes […]
Zoho CRM and Ringcentral

One of the ways that we make it easy for your employees to use Zoho CRM is by enabling integration with RingCentral. This will enable the automatic logging of all calls in your CRM. Once you have enabled RingCentral in Zoho CRM and logged in to your RingCentral account in Zoho CRM as well as […]