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Zenatta 2021 – Year In Review

Our 2021 End of the Year Christmas Party

Zenatta had a great year in 2021. So here is an update on the last twelve months.

We Couldn’t Have Done It Without You

Easily, the biggest factor in our success over the past year was our clients and team. And we are truly lucky to have added 105 amazing clients this year. Even though things were still a bit tough with the pandemic continuing, we were humbled by the positive attitudes of our clients who turned to us to help them optimize their sales and marketing systems in Zoho. We added 13 great case studies to our website, outlining just a few of the ways we helped our clients grow with Zoho.

And with all of these amazing clients, without our talented and dedicated employees none of this would have been possible. With 52 implementations shared each week on the CRM Zen Show shows, this just shows a small portion of the hardwork and talent our developers and consultants put in week after week.

Launch of our New Web Services & Finance Divisions

In 2021 we launched Zenatta Web Services, our in-house design and development agency, to offer our expertise in WordPress, Shopify, and SEO to our clients as well. Since launching in June, we’ve seen steady growth and are anticipating it to be a big part of the business in the new year. So far the growth has allowed us to add two new members to the team Freddy Hernandez and Billy Bates.

A website banner with the AZAAZ logo and a description for when the episodes air on the youtube channel

In mid-December, we hired John Ota as our new Director Of Financial Services, and in January we will be adding new services to the Zenatta repertoire: Bookkeeping services and financial data migrations. These services will be immediately available to current clients and will range from à la carte bookkeeping, to document preparation, to monthly bookkeeping.

Our goal with the addition of both the Zenatta web services team and finance group is to free our clients from needing several different consultants to manage their business. With us, we hope to be your one-stop-shop.

The CRM Zen Show & Club Zenatta

After recording another 52 shows of the CRM Zen Show in 2021 we wrapped the year up with our Second Annual Zenmy Awards, clocking in at 1 Hour and 45 minutes. It was, far and away, the longest show of the year. But what a year it was for Zoho.

And our amazing web team completely revamped our website. You can now find all of our Blogs, the CRM Zen Show, the Resources Library, and our newly Launched Club Zenatta all at

Speaking of Club Zenatta, we “soft-launched” the site during the last two weeks of 2021, and we think it will become the go-to community for Zoho lovers in 2022. It is a new community where we talk about Zoho and post tips and tricks that you can’t get anywhere else on our site or our YouTube channel.  If you haven’t done so yet, please check it out.


Last year was also the year we decided to launch our YouTube Channel. And we were thrilled with how much you loved it in 2020.  We ended up with 27.4K Views, 2.8K hours watched, and 486 subscribers.

But nothing could have prepared us for just how popular the YouTube channel would prove to be with Zoho fans in 2021.

We posted over 150 Videos in 2021, and you responded by showing us your support.  We are ending the year with 236.3K views, 27.6K hours watched, and 3,106 subscribers!  To put that in perspective, during the last 3 months of 2021, or monthly views, hours watched, and new subscribers, we equal to the total numbers we had in 2020.

We can not thank you enough for your support.  And we promise even greater things ahead for the channel in 2022!

Looking Ahead

Again, we want to thank Zoho, our amazing clients, and our rockstar team for an incredible 2021. With any luck as 2022 rolls on we will all be able to get together in Austin, TX for Zoholics (One can dream!)

Here’s wishing everyone a happy and productive New Year.

All the best,

Brett Martin & Tyler Colt

Billy Bates

Senior Web Developer

Billy is a Wordpress Developer with an eye for design. His knowledge will help our company website and client sites meet their goals. Billy and his young family have just moved to Ashland Oregon, and are looking forward to exploring the area’s amazing beer, wine, and food. He also has a passion for synthesizers and drum machines.

Lucas Sant'Anna


With a background in Operations Research and Data Analysis, Lucas is a Brazilian programmer that likes to get stuff done quickly and reliably. In previous jobs, he implemented industrial job scheduling, fleet management and detailed long-haul route optimization – among other data-driven processes – to reach objectives of increased profit and reduced wasted resources. His goal is to make Zoho fully automated and with more meaningful data for spot-on decisions.