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Zoho Campaigns Full Product Tutorial – 2022

Zoho Campaigns Full Product Tutorial with a man holding a megaphone in the shape of the Zoho Campaigns logo

In this tutorial, we review Zoho’s email marketing tool, Zoho Campaigns. This application allows marketers to manage leads and contacts they wish to send targeted emails to for both one-off emails or fully built-out drip campaigns. ? TIME STAMPS ? Please use the following time stamps below to navigate the various sections of this product […]

Eight Marketing Tips to Bolster Your Holiday Campaign

Creating an effective marketing campaign can be challenging at any time of the year. It’s important that the marketing materials you create and the techniques you use are able to properly target your core audience. This becomes even more important when you’re developing a marketing campaign for the holiday season. First of all, holidays like […]

Building the Perfect Email Drip Campaign

Building the Perfect Email Drip Campaign

Generating leads from digital sources is an expensive process. It requires the investment of substantial capital to create content, buy ads, or manage social media campaigns. In today’s digital landscape, earning leads is more competitive than ever before. In the past, campaigns could earn a return on investment by simply selling customer’s products on a […]

How To Maximize the Life Cycle Of Your Marketing Campaign

Every business needs an effective marketing campaign to attract new customers and retain existing ones. Life cycle marketing is a crucial strategy that helps you create and manage better customer relations to keep them coming back. It describes the process your products undergo from production till discontinuation. There are four stages involved which are; Introduction […]

Sending Just-in-Time Emails with Zoho Campaigns + Zoho CRM

Imagine a world where your messages always arrive just at the right moment. The right moment a prospect is most receptive to your offer or a negotiator is willing to give you a deal. Typically, it’s thanks to a confluence of events happening to go your way. But what if we could make that kind […]

Go Slow: Unlock the Power of Campaign Marketing

Campaign-based marketing is a method of communicating with customers in a planned, consistent way. With a longitudinal plan, we can lay out communications with a prospect far in advance. Through a persuasive and persistent campaign of messages (typically over email), we can draw customers into our fold. The Value of Slowness Let’s imagine a campaign […]

Billy Bates

Senior Web Developer

Billy is a Wordpress Developer with an eye for design. His knowledge will help our company website and client sites meet their goals. Billy and his young family have just moved to Ashland Oregon, and are looking forward to exploring the area’s amazing beer, wine, and food. He also has a passion for synthesizers and drum machines.

Lucas Sant'Anna

Consultant

With a background in Operations Research and Data Analysis, Lucas is a Brazilian programmer that likes to get stuff done quickly and reliably. In previous jobs, he implemented industrial job scheduling, fleet management and detailed long-haul route optimization – among other data-driven processes – to reach objectives of increased profit and reduced wasted resources. His goal is to make Zoho fully automated and with more meaningful data for spot-on decisions.

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